The market for Smartwatches or “smart watches” has grown in the last year according to data from the company Counterpoint Research. Specifically, from the first quarter of 2021 to the first quarter of 2022 the market has grown by 13%, but continues to be dominated with an iron fist by Apple.
Those of Cupertino and their Apple Watch grow a modest 0.2%, but they dominate the market with 36.1% of total sales, very far from the second rival.
Samsung manages to increase its share to over 10%, but is still far from Apple
That second opponent is none other than Samsung, and it is the one that is growing the most, going from a 7.8% share to 10.1%. However, even with this rise in the market, the Koreans and their galaxy-watch They are still a long way from Apple.
Companies like Huawei have dropped from 8.1% to 7.2%, a share that Xiaomi picks up from 3.4 to 5%. The rest of the cake is shared by Garmin, which falls from 4.5% to 4.3%, Amazfit, which maintains its 4%, imoo, which falls from 4.9% to 3.4%, and Fitbit, which sees its quota from 4.1% to 2.7% after having been bought by Google in November 2019 and not having released any new smartwatch models since then.
The rest of the market is divided among small manufacturers to complete 100%. These manufacturers together achieve a 27.2% total share, but by themselves they have shares below 2.5%.